Live India, Love Football

The Indian football landscape has transformed over the past 2 years and the Premier League has certainly woken up to the power of this country.   Not only has India proven to the world that it loves and appreciates global football, the industry has finally figured out how to welcome and accommodate large profile foreign football programming hosted on its soil. The past few days are a perfect example of this. Thanks to our relationship with the Asian Development Football Project and our association with the ONE GOAL campaign we were invited to be a part of the Barclays Premier League Live event. The event, organized by the Premier League, was intended to bring the excitement of the world’s most popular league directly to the global football community.   The whole experience was positive and a privilege for any football supporter or administrator to attend.   The event started with a 4 hour workshop offered to the Indian football community where Premier League man...

I have a new pastime, but I’m not sure how happy I am about it.   Let me explain. So for some reason every time I see a half marathon advertised in a destination in India I’ve not travelled to, I immediately feel compelled to register for it. I’m not exactly sure what it is, I guess the thought of running 21km through a foreign city seems adventurous, exotic and something which makes me sound much cooler than I really am.   The “slightly unfortunate” bit comes in as there are certainly pros and cons to travelling to a destination to run a marathon. Some of the pros include, getting the opportunity to run through many of the landmarks of a particular city, the admiration on the faces of the hotel staff when you share that you have come to their city to run 21km and feeling connected to the people of the city while giving high fives along the run.   The cons include not being able to stay out late, eat the city’s best junk food or drink too much any of the nights lead...